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Women-led beauty & personal care brands in India
Skincare, cosmetics and grooming brands built by women founders.
87 women-led companies · 9 with a full founder story · Last updated 23 September 2026
Beauty is the category where Indian women founders have arguably reshaped the market most visibly. For years the shelves were dominated by legacy multinationals selling to an aspirational ideal. A wave of founder-led brands changed the conversation toward ingredients, inclusivity and honesty about what a product actually does. Several of those brands were built by the women in this directory.
It is a deceptively hard business. Repeat purchase is the whole game, formulation mistakes are public, and the line between a beloved brand and a forgotten one is thin. The founders below have navigated manufacturing, regulation and the relentless content treadmill that modern beauty marketing demands.
All women-led Beauty companies
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- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2024
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Gangtok, Sikkim
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2025
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 1994
- Industry
- Beauty & Personal Care
- Location
- Bengaluru, Karnataka
- Founded
- 2023
- Industry
- Beauty & Personal Care
- Location
- Kolkata, West Bengal
- Founded
- 2020
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- Ahmedabad, Gujarat
- Founded
- 2020
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 1992
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Chennai, Tamil Nadu
- Founded
- 2020
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2024
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2008
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2020
- Industry
- Beauty & Personal Care
- Location
- Hyderabad, Telangana
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Bengaluru, Karnataka
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Erode, Tamil Nadu
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Kolkata, West Bengal
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2015
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2000
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2022
- Industry
- Beauty & Personal Care
- Location
- Parwanoo, Himachal Pradesh
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Panaji, Goa
- Founded
- 2023
- Industry
- Beauty & Personal Care
- Location
- Ahmedabad, Gujarat
- Founded
- 2014
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Lucknow, Uttar Pradesh
- Founded
- 2017
- Industry
- Beauty & Personal Care
- Location
- Coimbatore, Tamil Nadu
- Founded
- 2014
- Industry
- Beauty & Personal Care
- Location
- Chandigarh, Chandigarh
- Founded
- 2010
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2020
- Industry
- Beauty & Personal Care
- Location
- Surat, Gujarat
- Founded
- 2022
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2020
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2020
- Industry
- Beauty & Personal Care
- Location
- Nagpur, Maharashtra
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2017
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2017
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Chennai, Tamil Nadu
- Founded
- 2000
Aditi Hingu, Dr Neena Sharma
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2015
- Industry
- Beauty & Personal Care
- Location
- Kolkata, West Bengal
- Founded
- 2022
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2017
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2007
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2012
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2023
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2018
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2016
- Industry
- Beauty & Personal Care
- Location
- Thane, Maharashtra
- Founded
- 2013
Neeta Adappa
- Industry
- Beauty & Personal Care
- Location
- Bengaluru, Karnataka
- Founded
- 1995
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2012
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2022
- Industry
- Beauty & Personal Care
- Location
- Raipur, Chhattisgarh
- Founded
- 2017
- Industry
- Beauty & Personal Care
- Location
- Ahmedabad, Gujarat
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2015
- Industry
- Beauty & Personal Care
- Location
- Satara, Maharashtra
- Founded
- 2010
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2021
SEOREVerified
Komal Patel
- Industry
- Beauty & Personal Care
- Location
- Greater Noida, Uttar Pradesh
- Founded
- 2026
- Industry
- Beauty & Personal Care
- Location
- Bengaluru, Karnataka
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Nagpur, Maharashtra
- Founded
- 2022
- Industry
- Beauty & Personal Care
- Location
- Ahmedabad, Gujarat
- Founded
- 2013
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2001
- Industry
- Beauty & Personal Care
- Location
- Hyderabad, Telangana
- Founded
- 2015
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2015
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2020
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2013
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2016
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2017
- Industry
- Beauty & Personal Care
- Location
- Mumbai, Maharashtra
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- Bengaluru, Karnataka
- Founded
- 2019
- Industry
- Beauty & Personal Care
- Location
- Chandigarh, Chandigarh
- Founded
- 2016
- Industry
- Beauty & Personal Care
- Location
- New Delhi, Delhi
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Gurugram, Haryana
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Coimbatore, Tamil Nadu
- Founded
- 2017
- Industry
- Beauty & Personal Care
- Location
- Kolkata, West Bengal
- Founded
- 2021
- Industry
- Beauty & Personal Care
- Location
- Kolkata, West Bengal
- Founded
- 2019
| Beauty & Personal Care | Gurugram, Haryana | Series A | 2024 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Seed | 2021 | |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 2018 | |
| Beauty & Personal Care | Gangtok, Sikkim | Seed | 2019 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Bootstrapped | 2019 | |
| Beauty & Personal Care | New Delhi, Delhi | Seed | 2025 | |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 1994 | |
| Beauty & Personal Care | Bengaluru, Karnataka | Pre-Series A | 2023 | |
| Beauty & Personal Care | Kolkata, West Bengal | Seed | 2020 | |
| Beauty & Personal Care | Gurugram, Haryana | Series B | 2019 | |
| Beauty & Personal Care | Ahmedabad, Gujarat | Seed | 2020 | |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 1992 | |
| Beauty & Personal Care | Gurugram, Haryana | Series B | 2021 | |
| Beauty & Personal Care | Chennai, Tamil Nadu | Series A | 2020 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Series A | 2024 | |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 2008 | |
| Beauty & Personal Care | New Delhi, Delhi | Seed | 2021 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Bootstrapped | 2020 | |
| Beauty & Personal Care | Hyderabad, Telangana | Bootstrapped | 2018 | |
| Beauty & Personal Care | Bengaluru, Karnataka | Series A | 2021 | |
| Beauty & Personal Care | Erode, Tamil Nadu | Bootstrapped | 2018 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Bootstrapped | 2018 | |
| Beauty & Personal Care | Kolkata, West Bengal | Acquired | 2018 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Acquired | 2015 | |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 2018 | |
| Beauty & Personal Care | Gurugram, Haryana | Acquired | 2019 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Series A | 2018 | |
| Beauty & Personal Care | New Delhi, Delhi | Acquired | 2000 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Series C | 2021 | |
| Beauty & Personal Care | New Delhi, Delhi | Series A | 2022 | |
| Beauty & Personal Care | Parwanoo, Himachal Pradesh | Bootstrapped | 2021 | |
| Beauty & Personal Care | Gurugram, Haryana | Bootstrapped | 2018 | |
| Beauty & Personal Care | Panaji, Goa | Series A | 2023 | |
| Beauty & Personal Care | Ahmedabad, Gujarat | Series B | 2014 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Series A | 2021 | |
| Beauty & Personal Care | Lucknow, Uttar Pradesh | Seed | 2017 | |
| Beauty & Personal Care | Coimbatore, Tamil Nadu | Series A | 2014 | |
| Beauty & Personal Care | Chandigarh, Chandigarh | Acquired | 2010 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Series A | 2020 | |
| Beauty & Personal Care | Surat, Gujarat | Bootstrapped | 2022 | |
| Beauty & Personal Care | Gurugram, Haryana | Series A | 2020 | |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 2020 | |
| Beauty & Personal Care | Nagpur, Maharashtra | Seed | 2018 | |
| Beauty & Personal Care | Gurugram, Haryana | Series A | 2021 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Series D+ | 2017 | |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 2017 | |
| Beauty & Personal Care | Gurugram, Haryana | Series B | 2018 | |
| Beauty & Personal Care | Chennai, Tamil Nadu | Bootstrapped | 2000 | |
Neem AyuAditi Hingu, Dr Neena Sharma | Beauty & Personal Care | Gurugram, Haryana | Seed | 2021 |
| Beauty & Personal Care | Mumbai, Maharashtra | Seed | 2015 | |
| Beauty & Personal Care | Kolkata, West Bengal | Seed | 2022 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Seed | 2017 | |
| Beauty & Personal Care | New Delhi, Delhi | Seed | 2019 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Bootstrapped | 2007 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Public | 2012 | |
| Beauty & Personal Care | New Delhi, Delhi | Seed | 2023 | |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 2018 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Acquired | 2016 | |
| Beauty & Personal Care | Thane, Maharashtra | Series C | 2013 | |
Prakriti HerbalsNeeta Adappa | Beauty & Personal Care | Bengaluru, Karnataka | Bootstrapped | 1995 |
| Beauty & Personal Care | New Delhi, Delhi | Bootstrapped | 2012 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Seed | 2022 | |
| Beauty & Personal Care | Raipur, Chhattisgarh | Series B | 2017 | |
| Beauty & Personal Care | Ahmedabad, Gujarat | Series C | 2019 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Seed | 2015 | |
| Beauty & Personal Care | Satara, Maharashtra | Bootstrapped | 2010 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Seed | 2021 | |
| Beauty & Personal Care | Greater Noida, Uttar Pradesh | — | 2026 | |
| Beauty & Personal Care | Bengaluru, Karnataka | Acquired | 2021 | |
| Beauty & Personal Care | Nagpur, Maharashtra | Bootstrapped | 2022 | |
| Beauty & Personal Care | Ahmedabad, Gujarat | Bootstrapped | 2013 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Seed | 2001 | |
| Beauty & Personal Care | Hyderabad, Telangana | Bootstrapped | 2015 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Series D+ | 2015 | |
| Beauty & Personal Care | Gurugram, Haryana | Series C | 2020 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Acquired | 2013 | |
| Beauty & Personal Care | Gurugram, Haryana | Acquired | 2016 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Bootstrapped | 2017 | |
| Beauty & Personal Care | Mumbai, Maharashtra | Bootstrapped | 2019 | |
| Beauty & Personal Care | Gurugram, Haryana | Seed | 2019 | |
| Beauty & Personal Care | Bengaluru, Karnataka | Bootstrapped | 2019 | |
| Beauty & Personal Care | Chandigarh, Chandigarh | Bootstrapped | 2016 | |
| Beauty & Personal Care | New Delhi, Delhi | Seed | 2021 | |
| Beauty & Personal Care | Gurugram, Haryana | Seed | 2021 | |
| Beauty & Personal Care | Coimbatore, Tamil Nadu | Bootstrapped | 2017 | |
| Beauty & Personal Care | Kolkata, West Bengal | Bootstrapped | 2021 | |
| Beauty & Personal Care | Kolkata, West Bengal | Seed | 2019 |
Funding stage reflects the latest publicly reported round and is indicative. Know a company that belongs here? Tell us.
Why Beauty matters
India’s beauty and personal-care market is large, fast-growing and unusually open to new brands, partly because women shoppers responded so strongly to founder-led products that spoke to them directly. That openness is why so many category-defining names here are women-led.
Beauty startups by city
Frequently asked questions
+ – Which beauty companies are in this directory?
Women-led skincare, cosmetics, grooming and personal-care brands in India, each with at least one confirmed woman founder or co-founder.
+ – Can I see how these brands were actually built?
Where we have published a founder story, the company profile links to it. Those pieces cover funding, supply chain and the decisions behind the brand, not just the launch.