Beauty & Personal Care · Chandigarh, Chandigarh
Just Herbs
D2C Ayurvedic beauty and personal-care brand (Apcos Naturals).
Founded by Megha Sabhlok, Dr Neena Chopra
Snapshot
- Founded
- 2010
- Headquarters
- Chandigarh, Chandigarh
- Industry
- Beauty & Personal Care
- Business model
- D2C
- Funding stage
- Acquired
- Employees
- 51-200
- Revenue
- ₹100-150 Cr
- Markets
- India
- Last updated
- 24 June 2026
About Just Herbs
Just Herbs is a women-led beauty and personal-care brand based in Chandigarh, Chandigarh, founded in 2010. Just Herbs was co-founded by Megha Sabhlok and Dr Neena Chopra. It operates on a D2C model, serving consumers. The company has been acquired. It has a team of 51-200 and reported revenue in the ₹100-150 Cr range.
Founders
Megha Sabhlok
Woman FounderCo-founder & Brand Director
Dr Neena Chopra
Woman FounderCo-founder (formulations)
Co-founders: Arush Chopra — Co-founder & CEO.
Industry classification
Beauty & Personal Care Ayurvedic Beauty
Funding
FundingMajority stake acquired by Marico (2021)
Investors: Marico
Ideal customers
Consumers (D2C)
Typical customer segments for a beauty & personal care company.
Website, social
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Frequently asked questions
- What does Just Herbs do?
- Just Herbs is a women-led beauty and personal-care brand based in Chandigarh, Chandigarh, founded in 2010. Just Herbs was co-founded by Megha Sabhlok and Dr Neena Chopra. It operates on a D2C model, serving consumers. The company has been acquired. It has a team of 51-200 and reported revenue in the ₹100-150 Cr range.
- Who founded Just Herbs?
- Just Herbs was founded by Megha Sabhlok and Dr Neena Chopra.
- Where is Just Herbs headquartered?
- Just Herbs is headquartered in Chandigarh, Chandigarh, India.
- Is Just Herbs funded?
- Just Herbs has been acquired.
- When was Just Herbs founded?
- Just Herbs was founded in 2010.