Get your founder story featured
Women Can Startup
Mamamor logo

D2C / Consumer · Mumbai, Maharashtra

Mamamor

India's first food-grade silicone toy brand.

Founded by Snehal Bansal

Snapshot

Founded
2024
Business model
D2C baby products
Funding stage
Bootstrapped
Markets
India
Last updated
28 September 2026

About Mamamor

Snehal Bansal started Mamamor in Mumbai in 2024 after hunting, unsuccessfully, for genuinely safe toys for her own child. The brand makes toys entirely from food-grade silicone, manufactured in Mumbai, and pitches itself as India's first silicone toy label. Bootstrapped and safety-first.

Founder

Snehal Bansal

Woman Founder

Founder

Ideal customers

New parentsGifting buyersSafe-toy seekers

Website, social

Related women-led startups

More in D2C / Consumer.

More women-led startups in Mumbai

All founders in Mumbai →

Other Bootstrapped women-led companies

All Bootstrapped companies →

Featured in collections

Frequently asked questions

What does Mamamor do?
Snehal Bansal started Mamamor in Mumbai in 2024 after hunting, unsuccessfully, for genuinely safe toys for her own child. The brand makes toys entirely from food-grade silicone, manufactured in Mumbai, and pitches itself as India's first silicone toy label. Bootstrapped and safety-first.
Who founded Mamamor?
Mamamor was founded by Snehal Bansal.
Where is Mamamor headquartered?
Mamamor is headquartered in Mumbai, Maharashtra, India.
Is Mamamor funded?
Mamamor is bootstrapped — self-funded rather than venture-backed.
When was Mamamor founded?
Mamamor was founded in 2024.