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D2C / Consumer · New Delhi, Delhi

The Wishing Chair

Founded by Viv, Ami

Snapshot

Founded
2012
Headquarters
New Delhi, Delhi
Business model
D2C
Funding stage
Bootstrapped
Markets
India
Last updated
1 July 2026

About The Wishing Chair

Founded in 2012, The Wishing Chair is a women-led direct-to-consumer consumer brand headquartered in New Delhi, Delhi. It was co-founded by Viv and Ami. It operates on a D2C model, serving consumers. The company is bootstrapped, self-funded rather than venture-backed.

Founders

Viv

Woman Founder

Ami

Woman Founder

Ideal customers

Consumers (D2C)

Typical customer segments for a d2c / consumer company.

Website, social

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Frequently asked questions

What does The Wishing Chair do?
Founded in 2012, The Wishing Chair is a women-led direct-to-consumer consumer brand headquartered in New Delhi, Delhi. It was co-founded by Viv and Ami. It operates on a D2C model, serving consumers. The company is bootstrapped, self-funded rather than venture-backed.
Who founded The Wishing Chair?
The Wishing Chair was founded by Viv and Ami.
Where is The Wishing Chair headquartered?
The Wishing Chair is headquartered in New Delhi, Delhi, India.
Is The Wishing Chair funded?
The Wishing Chair is bootstrapped — self-funded rather than venture-backed.
When was The Wishing Chair founded?
The Wishing Chair was founded in 2012.