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Fashion · Bengaluru, Karnataka

WomanLikeU

Body-positive swimwear and resort wear built to actually fit Indian women.

Founded by Shrijal Dave

Snapshot

Founded
2019
Industry
Fashion
Business model
D2C
Funding stage
Seed
Markets
India
Last updated
14 August 2026

About WomanLikeU

WomanLikeU started with a complaint most women recognise: swimwear and vacation clothing that never quite fits real bodies. Shrijal Dave built the Bengaluru label in 2019 to fix the fit first, designing swimwear, resort and vacation wear across a broad size range with the shaping and support Indian buyers usually have to improvise. The brand pitched on Shark Tank India and closed a deal with Aman Gupta, using the money to widen its size ladder and push a body-positive line that treats a good fit as the starting point, not an afterthought.

Founder

Shrijal Dave

Woman Founder

Co-founder

Co-founders: Zoheib Jilani — Co-founder.

Ideal customers

Women shoppersMid-size & plus-size women

Website, social & contact

Contact WomanLikeU

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Frequently asked questions

What does WomanLikeU do?
WomanLikeU started with a complaint most women recognise: swimwear and vacation clothing that never quite fits real bodies. Shrijal Dave built the Bengaluru label in 2019 to fix the fit first, designing swimwear, resort and vacation wear across a broad size range with the shaping and support Indian buyers usually have to improvise. The brand pitched on Shark Tank India and closed a deal with Aman Gupta, using the money to widen its size ladder and push a body-positive line that treats a good fit as the starting point, not an afterthought.
Who founded WomanLikeU?
WomanLikeU was founded by Shrijal Dave.
Where is WomanLikeU headquartered?
WomanLikeU is headquartered in Bengaluru, Karnataka, India.
Is WomanLikeU funded?
Yes — WomanLikeU is venture-funded and has reached the Seed stage.
When was WomanLikeU founded?
WomanLikeU was founded in 2019.

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