Fashion · Bengaluru, Karnataka
The Pink Moon
Plus-size women's western wear.
Founded by Divya Goenka
Snapshot
- Founded
- 2017
- Headquarters
- Bengaluru, Karnataka
- Industry
- Fashion
- Business model
- D2C
- Funding stage
- Bootstrapped
- Employees
- 1-10
- Markets
- India
- Last updated
- 27 June 2026
About The Pink Moon
The Pink Moon is a Bengaluru plus-size womenswear label that Divya Goenka founded in 2017 after moving back from the US and finding almost nothing that fit. The brand cuts western wear from size L up to 6XL and beyond, with fits developed from measurements of plus-size Indian women rather than scaled-up standard patterns. It runs its own production facility in Bengaluru with a largely women-led team. The label launched on Myntra in 2018 and now sells through its own site along with Myntra, Amazon and Ajio.
Founder
Divya Goenka
Woman FounderFounder & CEO
Divya Goenka is a Columbia University graduate who worked at Bigbasket and Cure.fit's EatFit before starting The Pink Moon in 2017. She built the brand around proper plus-size fits after struggling to find clothes in her own size when she moved back to India.
Industry classification
Fashion Apparel
Ideal customers
Website, social
Related women-led startups
More in Fashion.
More women-led startups in Bengaluru
Other Bootstrapped women-led companies
Featured in collections
Frequently asked questions
- What does The Pink Moon do?
- The Pink Moon is a Bengaluru plus-size womenswear label that Divya Goenka founded in 2017 after moving back from the US and finding almost nothing that fit. The brand cuts western wear from size L up to 6XL and beyond, with fits developed from measurements of plus-size Indian women rather than scaled-up standard patterns. It runs its own production facility in Bengaluru with a largely women-led team. The label launched on Myntra in 2018 and now sells through its own site along with Myntra, Amazon and Ajio.
- Who founded The Pink Moon?
- The Pink Moon was founded by Divya Goenka.
- Where is The Pink Moon headquartered?
- The Pink Moon is headquartered in Bengaluru, Karnataka, India.
- Is The Pink Moon funded?
- The Pink Moon is bootstrapped — self-funded rather than venture-backed.
- When was The Pink Moon founded?
- The Pink Moon was founded in 2017.
