Fashion · Pune, Maharashtra
PAIO
Comfortable, eccentric vegan footwear designed for women.
Founded by Shweta Nimkar
Snapshot
- Founded
- 2016
- Headquarters
- Pune, Maharashtra
- Industry
- Fashion
- Business model
- D2C
- Funding stage
- Bootstrapped
- Markets
- India
- Last updated
- 14 August 2026
About PAIO
PAIO is Shweta Nimkar's answer to a complaint most women know well: shoes that look good and hurt, or feel good and look dull. Founded in Pune in 2016, the label makes vegan women's footwear that leans into colour and personality without sacrificing comfort, and it has built a loyal following among buyers who want cruelty-free options that still feel like a treat. It is bootstrapped and design-led, run close to the ground rather than chased for scale.
Founder
Shweta Nimkar
Woman FounderFounder
Ideal customers
Women shoppersVegan & conscious buyers
Website, social & contact
Contact PAIO
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Frequently asked questions
- What does PAIO do?
- PAIO is Shweta Nimkar's answer to a complaint most women know well: shoes that look good and hurt, or feel good and look dull. Founded in Pune in 2016, the label makes vegan women's footwear that leans into colour and personality without sacrificing comfort, and it has built a loyal following among buyers who want cruelty-free options that still feel like a treat. It is bootstrapped and design-led, run close to the ground rather than chased for scale.
- Who founded PAIO?
- PAIO was founded by Shweta Nimkar.
- Where is PAIO headquartered?
- PAIO is headquartered in Pune, Maharashtra, India.
- Is PAIO funded?
- PAIO is bootstrapped — self-funded rather than venture-backed.
- When was PAIO founded?
- PAIO was founded in 2016.