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Food & Beverages · Bengaluru, Karnataka

Crave by Leena

Bengaluru's plant-based patisserie of vegan, sugar-free desserts.

Founded by Leena Mathai

Snapshot

Founded
2019
Business model
D2C
Funding stage
Bootstrapped
Markets
India
Last updated
23 September 2026

About Crave by Leena

Leena Mathai set out to prove plant-based desserts could match the real thing, and Crave by Leena grew out of that kitchen experiment into one of Bengaluru's first vegan patisseries. Formalised around 2019, it makes cakes and desserts that are vegan and often gluten and sugar-free, growing from a handful of items to a couple of thousand.

Founder

Leena Mathai

Woman Founder

Founder

Ideal customers

ConsumersVegan & health-conscious buyers

Website, social

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Frequently asked questions

What does Crave by Leena do?
Leena Mathai set out to prove plant-based desserts could match the real thing, and Crave by Leena grew out of that kitchen experiment into one of Bengaluru's first vegan patisseries. Formalised around 2019, it makes cakes and desserts that are vegan and often gluten and sugar-free, growing from a handful of items to a couple of thousand.
Who founded Crave by Leena?
Crave by Leena was founded by Leena Mathai.
Where is Crave by Leena headquartered?
Crave by Leena is headquartered in Bengaluru, Karnataka, India.
Is Crave by Leena funded?
Crave by Leena is bootstrapped — self-funded rather than venture-backed.
When was Crave by Leena founded?
Crave by Leena was founded in 2019.