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Fashion · Mumbai, Maharashtra

Aseem Shakti

Ready-to-wear pocket sarees designed for working women.

Founded by Swati Singh

Snapshot

Founded
2018
Industry
Fashion
Business model
D2C
Funding stage
Bootstrapped
Markets
India
Last updated
23 September 2026

About Aseem Shakti

Aseem Shakti, which means limitless power, began as a self-help group and grew into a clothing business. Swati Singh founded the Mumbai brand in 2018 around a simple idea: a saree a busy working woman can put on in minutes, with built-in pockets and a pre-stitched drape. What started as a community project now sells across the country, and it took its story to Shark Tank India.

Founder

Swati Singh

Woman Founder

Founder

Ideal customers

Working womenSaree wearers

Website, social

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Frequently asked questions

What does Aseem Shakti do?
Aseem Shakti, which means limitless power, began as a self-help group and grew into a clothing business. Swati Singh founded the Mumbai brand in 2018 around a simple idea: a saree a busy working woman can put on in minutes, with built-in pockets and a pre-stitched drape. What started as a community project now sells across the country, and it took its story to Shark Tank India.
Who founded Aseem Shakti?
Aseem Shakti was founded by Swati Singh.
Where is Aseem Shakti headquartered?
Aseem Shakti is headquartered in Mumbai, Maharashtra, India.
Is Aseem Shakti funded?
Aseem Shakti is bootstrapped — self-funded rather than venture-backed.
When was Aseem Shakti founded?
Aseem Shakti was founded in 2018.