What stage does Rukam Capital invest at?

Rukam Capital invests at the Pre-seed and Seed stages, typically writing cheques of $50K – $1M.

What sectors does Rukam Capital invest in?

Rukam Capital focuses on Consumer brands, D2C, Omnichannel consumer and Deep tech.

Where is Rukam Capital based?

Rukam Capital is headquartered in New Delhi.

Does Rukam Capital invest in women founders?

Rukam Capital is a generalist fund and backs strong founders regardless of gender, women founders included. For funds with an explicit women-founder mandate, see our women-focused funds list.

Seed fund · Pre-seed–Seed · New Delhi

Rukam Capital

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Snapshot

Firm type: Seed fund
Founded: 2019
Headquarters: New Delhi
Fund / AUM: Fund I ~$19M (raising Fund II)
Typical cheque: $50K – $1M
Geographies: India
Leads rounds: Yes
Last updated: 23 July 2026

About Rukam Capital

An early-stage fund founded and led by Archana Jahagirdar, backing purpose-driven Indian consumer and D2C brands with an omnichannel approach. It has since expanded into deep tech through a separate vehicle, Rukam Sitara.

Rukam Capital is a seed fund based in New Delhi, founded in 2019, investing in India. It backs companies at the Pre-seed and Seed stages, with a focus on Consumer brands, D2C, Omnichannel consumer and Deep tech. Typical cheques run $50K – $1M. It usually leads the rounds it joins.

On fund size, the firm reports Fund I ~$19M (raising Fund II). Its portfolio includes BECO, GoDesi, SleepyOwl, Upliance.ai, Burger Singh and Mila Beaute.

Investment focus

Stages

Pre-seed Seed

Sectors

Consumer brands D2C Omnichannel consumer Deep tech

Notable investments

6 of Rukam Capital’s better-known bets, grouped by sector. Names in coral open the company’s profile or founder story on this site.

Food

GoDesi

SleepyOwl

Consumer & Sustainability

BECO

Consumer tech

Upliance.ai

QSR

Burger Singh

Beauty

Mila Beaute

How to pitch Rukam Capital

Practical pointers drawn from what Rukam Capital says it backs. Always confirm the current focus and process with the firm before you reach out.

They invest at Pre-seed and Seed. Approach them when your company is at the idea or pre-product stage, through to companies with an early product and first signs of traction.
Their focus is Consumer brands, D2C, Omnichannel consumer and Deep tech, so lead with why you fit there.
Cheques are typically $50K – $1M, so size your round and ask accordingly.
The strongest way in is a warm introduction, ideally from a founder they have backed, such as BECO, GoDesi and SleepyOwl.
You can find the team and their current focus on their website, linked below.

Partners

Archana Jahagirdar

Founder & Managing Partner

Tarun Pal

Co-founder

Ravpreet Ganesh

Co-founder

Website & links

Website ↗

Frequently asked questions

What stage does Rukam Capital invest at?: Rukam Capital invests at the Pre-seed and Seed stages, typically writing cheques of $50K – $1M.
What sectors does Rukam Capital invest in?: Rukam Capital focuses on Consumer brands, D2C, Omnichannel consumer and Deep tech.
Which companies has Rukam Capital invested in?: Notable investments include BECO, GoDesi, SleepyOwl, Upliance.ai, Burger Singh and Mila Beaute. See the full list on this page.
Who are the partners at Rukam Capital?: Key people include Archana Jahagirdar (Founder & Managing Partner), Tarun Pal (Co-founder) and Ravpreet Ganesh (Co-founder).
Where is Rukam Capital based?: Rukam Capital is headquartered in New Delhi.
Does Rukam Capital invest in women founders?: Rukam Capital is a generalist fund and backs strong founders regardless of gender, women founders included. For funds with an explicit women-founder mandate, see our women-focused funds list.