What stage does Fireside Ventures invest at?

Fireside Ventures invests at the Seed and Series A stages.

What sectors does Fireside Ventures invest in?

Fireside Ventures focuses on Consumer brands, D2C, FMCG, Food & beverage, Personal care and Lifestyle.

Who are the partners at Fireside Ventures?

Key people include Kanwaljit Singh (Founder & Managing Partner).

Where is Fireside Ventures based?

Fireside Ventures is headquartered in Bengaluru.

Does Fireside Ventures invest in women founders?

Fireside Ventures is a generalist fund and backs strong founders regardless of gender, women founders included. For funds with an explicit women-founder mandate, see our women-focused funds list.

Early-stage VC · Seed–Series A · Bengaluru

Fireside Ventures

Verified by Women Can Startup

Visit website ↗

Snapshot

Firm type: Early-stage VC
Founded: 2017
Headquarters: Bengaluru
Fund / AUM: Fund IV ~$253M (₹2,265 Cr, 2025); AUM ~$650M
Geographies: India
Leads rounds: Yes
Last updated: 23 July 2026

About Fireside Ventures

A consumer-brand specialist that backs early Indian D2C and FMCG founders and helps them build a repeatable brand-building playbook. It is deliberately narrow, investing almost entirely in consumer rather than tech or SaaS.

Fireside Ventures is an early-stage vc based in Bengaluru, founded in 2017, investing in India. It backs companies at the Seed and Series A stages, with a focus on Consumer brands, D2C, FMCG, Food & beverage and Personal care. It usually leads the rounds it joins.

On fund size, the firm reports Fund IV ~$253M (₹2,265 Cr, 2025); AUM ~$650M. Its portfolio includes boAt, Mamaearth, Yogabar, The Sleep Company, Vahdam and Gynoveda.

Investment focus

Stages

Seed Series A

Sectors

Consumer brands D2C FMCG Food & beverage Personal care Lifestyle

Notable investments

6 of Fireside Ventures’s better-known bets, grouped by sector. Names in coral open the company’s profile or founder story on this site.

Consumer electronics

boAt

D2C beauty

Mamaearth

Food & nutrition

Yogabar

Sleep & furniture

The Sleep Company

Tea & beverages

Vahdam

Ayurveda & health

Gynoveda

How to pitch Fireside Ventures

Practical pointers drawn from what Fireside Ventures says it backs. Always confirm the current focus and process with the firm before you reach out.

They invest at Seed and Series A. Approach them when your company is with an early product and first signs of traction, through to companies with clear product-market fit and early revenue.
Their focus is Consumer brands, D2C, FMCG, Food & beverage and Personal care, so lead with why you fit there.
The strongest way in is a warm introduction, ideally from a founder they have backed, such as boAt, Mamaearth and Yogabar.
You can find the team and their current focus on their website, linked below.

Partner

Kanwaljit Singh

Founder & Managing Partner

Website & links

Website ↗

Frequently asked questions

What stage does Fireside Ventures invest at?: Fireside Ventures invests at the Seed and Series A stages.
What sectors does Fireside Ventures invest in?: Fireside Ventures focuses on Consumer brands, D2C, FMCG, Food & beverage, Personal care and Lifestyle.
Which companies has Fireside Ventures invested in?: Notable investments include boAt, Mamaearth, Yogabar, The Sleep Company, Vahdam and Gynoveda. See the full list on this page.
Who are the partners at Fireside Ventures?: Key people include Kanwaljit Singh (Founder & Managing Partner).
Where is Fireside Ventures based?: Fireside Ventures is headquartered in Bengaluru.
Does Fireside Ventures invest in women founders?: Fireside Ventures is a generalist fund and backs strong founders regardless of gender, women founders included. For funds with an explicit women-founder mandate, see our women-focused funds list.