Food & Beverages · Mumbai, Maharashtra
Niblerzz
Vegan, no-added-sugar candies made from fruit pulp and natural colour.
Founded by Aashnee Gajaria, Sandhya Seshadri
Snapshot
- Founded
- 2022
- Headquarters
- Mumbai, Maharashtra
- Industry
- Food & Beverages
- Business model
- D2C
- Funding stage
- Seed
- Markets
- India
- Last updated
- 4 August 2026
About Niblerzz
Two Mumbai friends, Aashnee Gajaria and Sandhya Seshadri, quit their advertising jobs to answer a question that sounds simple and isn't: can a candy be genuinely guilt-free? Niblerzz, which they started in 2022, makes chewy candies without refined sugar, gelatine or artificial colour, using fruit pulps and plant-based ingredients instead. The brand is vegan and gluten-free, and it appeared on Shark Tank India as part of the clean-label snacking wave, selling to parents and adults who want a sweet without the usual additives.
Founders
Aashnee Gajaria
Woman FounderCo-founder
Sandhya Seshadri
Woman FounderCo-founder
Ideal customers
Website, social
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Frequently asked questions
- What does Niblerzz do?
- Two Mumbai friends, Aashnee Gajaria and Sandhya Seshadri, quit their advertising jobs to answer a question that sounds simple and isn't: can a candy be genuinely guilt-free? Niblerzz, which they started in 2022, makes chewy candies without refined sugar, gelatine or artificial colour, using fruit pulps and plant-based ingredients instead. The brand is vegan and gluten-free, and it appeared on Shark Tank India as part of the clean-label snacking wave, selling to parents and adults who want a sweet without the usual additives.
- Who founded Niblerzz?
- Niblerzz was founded by Aashnee Gajaria and Sandhya Seshadri.
- Where is Niblerzz headquartered?
- Niblerzz is headquartered in Mumbai, Maharashtra, India.
- Is Niblerzz funded?
- Yes — Niblerzz is venture-funded and has reached the Seed stage.
- When was Niblerzz founded?
- Niblerzz was founded in 2022.