Food & Beverages · Jodhpur, Rajasthan
Miss Cheesecake
Light, affordable artisanal cheesecakes from Jodhpur.
Founded by Pooja Balani
Snapshot
- Founded
- 2023
- Headquarters
- Jodhpur, Rajasthan
- Industry
- Food & Beverages
- Business model
- D2C / dessert brand
- Funding stage
- Bootstrapped
- Markets
- India
- Last updated
- 28 September 2026
About Miss Cheesecake
Pooja Balani co-founded Miss Cheesecake in Jodhpur in 2023, turning a content-creator's baking hobby into a dessert brand in a city that had few dedicated dessert outlets. The cheesecakes are pitched as high-quality but light and affordable, and the brand scaled to about a crore in revenue and a Shark Tank India appearance. A small-town dessert story that travelled.
Founder
Pooja Balani
Woman FounderCo-founder
Ideal customers
Dessert loversCelebration & gifting buyersCafé-quality-at-home shoppers
Website, social
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Frequently asked questions
- What does Miss Cheesecake do?
- Pooja Balani co-founded Miss Cheesecake in Jodhpur in 2023, turning a content-creator's baking hobby into a dessert brand in a city that had few dedicated dessert outlets. The cheesecakes are pitched as high-quality but light and affordable, and the brand scaled to about a crore in revenue and a Shark Tank India appearance. A small-town dessert story that travelled.
- Who founded Miss Cheesecake?
- Miss Cheesecake was founded by Pooja Balani.
- Where is Miss Cheesecake headquartered?
- Miss Cheesecake is headquartered in Jodhpur, Rajasthan, India.
- Is Miss Cheesecake funded?
- Miss Cheesecake is bootstrapped — self-funded rather than venture-backed.
- When was Miss Cheesecake founded?
- Miss Cheesecake was founded in 2023.